£50,000–£60,000 + performance incentives, Hybrid – London or Remote (UK-based preferred), Marketing

B2B Marketing Manager

SkootEco is a modular ESG solutions company that helps organisations hit sustainability targets while building commercial value and brand trust. Through our proprietary MARC Framework (Measure, Avoid, Reduce, Counter), we turn complex ESG requirements into simple, profitable action.

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We work with progressive brands like Dream International, De Vere Hotels, Taylor Rose and Addison Lee, offering services that range from Scope 1–3 emissions reviews to ESG certifications and carbon marketplace.

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Job introduction

SkootEco is looking for a commercially-minded B2B Marketing Manager to lead demand generation and bring in qualified leads through strategic, multichannel campaigns. Sitting at the heart of a small senior team, you’ll help shape and execute SkootEco’s marketing engine, fuel growth, and refine how we communicate our value to the world.

What you'll do

Lead and execute multichannel lead gen campaigns targeting key verticals (hospitality, legal, property, ESG)
Own performance across LinkedIn, Google Ads, email, blog, SEO and retargeting
Create and execute content strategies including blogs, whitepapers, lead magnets and emails
Partner with Sales and Consultancy to create enablement tools, outreach flows, and nurture paths
Collaborate on website optimisation to improve UX and conversions
Own and improve metrics including CPL, conversion and lead quality, in partnership with the CPO
Evolve our brand narrative, making the MARC Framework simpler and sharper for key sectors

What we're looking for

Proven track record in B2B demand gen or growth marketing, ideally in SaaS, ESG, or consultancy
Skilled in LinkedIn & Google Ads, CRMs (e.g. HubSpot), and email tools
Strong content chops across paid, organic and nurture funnels
Strategic thinker with a hands-on approach – equally happy building and doing
Clear communicator who thrives working closely with senior leadership and product teams
Bonus: experience in sustainability, carbon, ESG or purpose-led sectors

What you'll get

Competitive base + performance-linked incentives
Flexible hybrid or remote working
Join a high-impact, high-growth ESG business with top-tier clients
Real autonomy and influence on marketing strategy
Work alongside experienced founders and C-level team
Shape messaging for one of the UK’s most innovative ESG scale-ups

Apply now